● practice● Scaled
Salud Digna (national low-cost diagnostics network)
Scale
local
subnational
national
systemic
Description
Nonprofit organization founded in 2003 in Culiacán, Sinaloa, by Jesús Vizcarra Calderón. It offers clinical laboratory services, imaging (X-rays, ultrasound, mammography) and eyeglasses at prices up to 70% lower than the private sector, with a high-volume hybrid model and entrepreneurial mindset that made it financially self-sufficient since 2007. Today it serves more than 23 million people a year in more than 240 clinics in Mexico and has expanded to Central America. Harvard Business School case study (2010) and named by Profeco the cheapest laboratory in Mexico (2022).