Verified1 min read
projectActive · subnational · 2011

Pro Mujer México (Pro Mujer by Avanza / Avanza Sólido): microfinance with health and training

Social enterprise with more than 30 years in Latin America that integrates microcredit, preventive health, financial education and microinsurance for low-income women entrepreneurs.

Colorful handcrafted rugs hanging in an outdoor marketillustrative atlas image · Julia Volk / Pexels

01 The context

In Mexico it operates as 'Pro Mujer by Avanza' (~22 branches, 165 municipalities). Since Oct 2024 it strengthened its alliance with Avanza Sólido, and in Jun 2025 it transferred its credit operations in Mexico to Avanza Sólido, leaving the joint brand 'Avanza Sólido - Pro Mujer' for credit, while Pro Mujer continues with health, training and consulting. 90% of its clients are women.

02 How it works

03 What it stands on

Evidence level
Own experience
Grounded in published theory
Documented evidence elsewhere
Independently evaluated here
2 published documents support this project. No independent evaluation is in the atlas yet. Know of any? Contribute it.
The evidence 2

04 Go to the source

Visit the official site promujer.mx